Who built Yellow

I’d catch myself mindlessly opening apps without deciding to, especially while I was hanging out with my kids.

I was a fan of Brick and even thought about buying a dumbphone, but I still needed Uber and Maps (...and Spotify and others I didn’t want to part with; not to mention the functionality of an iPhone, including Apple Pay).

The truth is I didn’t want another phone anyway. All I really wanted was a second to decide before I opened the apps I open on autopilot.

I couldn’t find an app that did that, so I built one. It’s called Yellow.

-Jeff Halevy

Contact: info@bridgetheappco.com

Yellow: iPhone only, iOS 17 or later. 7-day trial, then $29.99/yr or $5.99/mo.